Undoubtedly, link building helps to improve the visibility of your site in the search engines. However, building high-quality links can have a big impact on your site’s visibility. You need to focus on building high-quality links instead of building more backlinks.

Despite the fact that link building is a time consuming and difficult task, there are many benefits to this. It can significantly increase the authority, visibility, and traffic of your site. If you want to learn how to build links for your website efficiently, read this post. You can also opt for link building services if you don’t want to do it on your own.

Step by Step Link Building Strategy

Having a good link building strategy is really important if you want to expand your reach. Here in this article, you will learn a step-by-step guide to link building strategy.

Research and Build High-Quality Links

Backlinks from authoritative pages can significantly improve the ranking of your site. But what is an authoritative page?

Authoritative Pages: The authority of a page depends upon the PageRank. If a webpage with high PageRank has high authority over the page which has a lower PageRank.

Connect With Sites Having High DA or DR: Connect with those sites having high DA (Domain Authority) or DR (Domain Rank). Getting backlinks from these sites can potentially improve the visibility as well as the authority of your site.

Check the Authenticity of The Sites: Would you like to have a link on a site that is a spam site full of links and advertisements?  I guess you will never want to create a relationship with such sites. So, it is important to check whether or not the sites you want to connect are authentic.

Now you are ready with a list of good websites with which you want to build a relationship for link building purposes. You need to connect with those websites by sending outreach emails.

Send Outreach Emails

Sending outreach emails is the first step to building a good relationship with these websites A good relationship is vital for your link building purposes. However, you need an effective way to send your outreach email. Here is a simple way you can approach the owners of those websites.

Connect via Social Media: Giving a response to their social media posts, commenting on their blogs and sharing their posts on your social media profile is an effective way to connect with them.

Outreach Emails: Send a simple and clear outreach email with specific details of your purpose.

Organize and Manage Your Outreach: Keep track of all the outreach emails, save the information of site owners, note important details about the persons you get in contact while you outreach for link building.

Organize Your Data

Building a relationship with the owners of the websites requires some time and effort. You need to have organized data about those owners to move forward to the next step. As you get in touch with many persons on a regular basis during your link building journey so keeping your data organized is crucial. Here is how you can organize those data

First of all, it is important to save the details such as the date of your outreach, the contact information of the owner, website domain, etc. Secondly, you need not be too forward to ask for a response after sending outreach emails. Finally, take important notes from the conversation you have had with the website owners.

Follow Up

This is one of the crucial parts after sending an outreach email. After you’ve done your research, you have a number of good link building sites, and you’ve sent a request for outreach. Now, if you get any response, it’s a good thing, and you can start building a relationship with them to build high-quality links. Stay in touch with them and let them understand your purpose.

However, if you don’t get a reply, you can send a simple email reminding you about it. Send an email a few days later. Because website owners get a huge number of email requests and suggestions every day. That’s why it’s a better idea to send a follow-up email if your request is unnoticed.

Prepare Reports of Your Link Building Strategy

Keeping the information of all the links you’re making with different websites is a very important part of your link building strategy. It’s extremely easy to create a PDF report of all the links and contacts you’re working on.

You can create a basic report that simply shows a brief look at your work. In addition, you can create a progressively defined report that covers all the details of your live link information.

Conclusion

Although link building is time-consuming and tiresome, it definitely improves the visibility of your site in search engines. Hopefully, the detailed guide has provided you the valuable information that you need for your link building journey. Now it’s time to apply the things that you have learned from this post. But if you can’t handle it on your own then you can hire someone or an agency offering link building services. If you have any queries regarding link building strategies then drop them in the comments section.

Author Bio

MashumMollah is an entrepreneur, founder and CEO at BloggerOutreach, a blogger outreach platform. He is a passionate blogger and blogs at Search Engine Magazine. Follow him on Facebook & Instagram