When selling on eBay, it pays to be strategic.
Not to mention, you can get the best return on investment by looking after-
→ What Products You List
→ How You List Your Products,
→ How You Deal With & Support Your Customers
So, here we have shared the best-selling tips you must implement to sell & earn more on eBay in 2022.
Select The Right Product
One way to select the most appropriate product to sell – see what is trending on eBay.
The marketplace offers a host of tools that showcase what buyers are searching for. You can use such tools to help gauge customer demand and determine the right product to list and sell.
As per many industry reports, the best products to sell on the marketplace fall into the following categories –
→ Non-Restricted Under eBay Policies
→ Rare
→ Popular
→ Worth Buying
→ Easy To Ship
→ Vintage
→ Treasured
Do thorough research on all such products before you make a final decision.
Create Exceptional Listings
Create stand-out listings that can rank higher and encourage buyers to take an action.
For that, adding the right keyword is of utmost importance. It helps shoppers find your products.
No Visibility = No Sales
To ensure that doesn’t happen to your business, ensure-
→ Adding Thoroughly Researched & Relevant Keywords
→ Crafting Listing/Product Title Meticulously
→ Including Search Terms In The Description
Try fitting things together in a way that’s easy to read. For this, you can take help from expert eBay listing services providers.
Upload Quality Product Images
Property edited and optimized product photos are worth a thousand words.
Since shoppers can’t physically touch and feel the product, the images fill the gap and give the best idea of what to expect. But, a lot of work goes into creating such photos that can do justice to the design, outlook, and utility of your products.
Here are some pro-tips for taking pictures & photo editing-
→ Clicks From Multiple Angles
→ Use Sharp Product Images (Not Blurred)
→ Use A Neutral or White Background
→ Show Scale (To Give Rough Measurement Idea)
Make Your Product Listings Look Professional
The more efficiently you add your product listing, the more likely shoppers will trust you as a brand/seller.
Here are a few tips for drafting your listing professionally-
→ Write Accurate, & Precise Descriptions
→ Include High-Quality Product Images
→ Add Text In Smaller Sections (Do Not Add A Big Block of Text)
Drafting professional listings on eBay is not complicated. You can use the templates feature of the marketplace to create and save listing templates.
List Your Products At The Right Time
Your success on eBay is based on many factors. One among those is ‘at what time you list your products.’
There is always a suitable time.
For example, seasonal products (such as summer wear) grab customers’ attention at the relevant time of the year.
Generally, though, as reported by star sellers, it’s better to list your products either in the afternoon or evening when people are free or at home. This trend may change from time to time so keep tracking it for better effect.
Price Your Products Right
Relevantly quoting the price for your product is crucial. But, it is a lot trickier. However, research can help.
Go to eBay and check what other sellers have quoted for similar products. Then, with this information in hand, set your product price.
Use Free Listing Promotional Offer
Often, eBay gives a certain number of free product listings as one of its promotional techniques. Sometimes the free listing period stays for 2-3 days, sometimes for 7-8 days.
You can save on your listing fees using these free listings, which will otherwise cost you. But for that, you need to subscribe to eBay’s free listing email alerts and get notified about the promotional period.
Maintain A Best-Seller Rating
eBay has a Top Rated Seller Program. Keeping up with the “Top-Rated” ranking as a seller is beneficial because it gives sellers access to exclusive perks that lead to-
Maximum conversions
Minimum Selling Fees
Better listing visibility
Seller protections
Refund deductions, etc.
Additionally, with a best-seller tag, you attract more shoppers that help you convert.
Here are the tips to help you keep your ratings high-
→ Be Genuine, Fair, & Honest,
→ Have Clear Policies
→ Match eBay Standards,
→ Follow eBay’s Best Match Algorithm.
→ Deliver better user experiences
Lower Shipping Cost, Or Offer Zero Shipping
One of the best ways not to run afoul of eBay’s strict guidelines is to charge your customers the exact amount you have paid for shipping –
No More, No Less. Exact Same!
Another great way that even helps attract more customers is to offer free shipping.
Note: Shoppers Love A Bargain.
Pack Products Safely & Securely
To avoid product damage during the delivery process, ensure you pack all products securely, especially delicate ones.
Smaller products can go in a padded envelope, whereas larger ones should be delivered in a box with enough packing material.
To pack securely, you can use-
→ Blister Wrap
→ Bubble Pack Sheets
→ Air Pocket Inserts
→ Cardboard Strips
→ Packing Noodles
→ Crippled Paper
→ Crumpled Newspaper, etc.
Deliver Products Promptly
Customers care about shipment costs and shipment time. They may not buy from you if they find an extended delivery period.
Thus, it is best suggested to be a seller that offers quick & estimated delivery (fewer than two days).
Doing so will allow you to offer higher customer satisfaction and gather better reviews. Result? Your product listings will rank higher and get more clicks & conversions.
Treat Customers In The Best Way Possible
Even if you are selling a usual product, you can still be a ‘Top-Rated Seller’ by providing best-in-class customer support service. Little efforts make a huge difference.
Here’s how you can do it:
→ Be Genuine
→ Be Fair
→ Be Honest
→ Be Responsive
→ Keep Customers Informed
→ Be Flexible
→ Ask For Feedback
→ Provide Details
→ Show Appreciation
Bottom Line
If you’re new to the marketplace or have been selling for years, by implementing all these latest strategies, you can create successful eBay listings, establish an exceptional seller reputation, and improve sales figures. Another prominent strategy eBay sellers consider is hiring experienced eBay virtual assistants that manages that store and help them with sales. After all, all these latest tricks (2022) work for top & successful eBay sellers; they’re bound to work for you as well!
Have a successful eBay journey!